We were briefed by VOXI ( the youth brand from Vodafone) to create a toolkit solidifying the partnership the brand had established for a special activation between VOXI and The Chicken Shop Dates Youtube channel.
Our job at Ogilvy was to create and produce every asset to be deployed not only across social media comms but for merchandising,murals, mobil sim-handouts, elements to be used on the 3 chapters teaser series and the actual concerts that would happen as part of the activation.
On this one I was acting as the lead agency producer @ Ogilvy UK
3 part series teaser for Instagram
Main campaign lock up
Below you will see several samples of the toolkit created together with some scamps:
